The Vampire Diaries: The Fury Chapter Four

Something yanked Elena out of the tree and, yowling a protest, she fell and landed on her feet like a cat. Her knees hit the ground a second later and got bruised. She reared back, fingers hooked into claws to attack whoever had done it. Damon slapped her hand away. â€Å"Why did you grab me?† she demanded. â€Å"Why didn't you stay where I put you?† he snapped. They glared at each other, equally furious. Then Elena was distracted. The shrieking was still going on upstairs, augmented now by rattling and banging at the window. Damon nudged her against the house, where they couldn't be seen from above. â€Å"Let's get away from this noise,† he said fastidiously, looking up. Without waiting for a response, he caught her arm. Elena resisted. â€Å"I have to go in there!† â€Å"You can't.† He gave her a wolfish smile. â€Å"I mean that literally. You can't go in that house. You haven't been invited.† Momentarily nonplussed, Elena let him tow her a few steps. Then she dug her heels in again. â€Å"But I need my diary!† â€Å"What?† â€Å"It's in the closet, under the floorboards. And I need it. I can't go to sleep without my diary.† Elena didn't know why she was making such a fuss, but it seemed important. Damon looked exasperated; then, his face cleared. â€Å"Here,† he said calmly, eyes glinting. He withdrew something from his jacket. â€Å"Take it.† Elena eyed his offering doubtfully. â€Å"It's your diary, isn't it?† â€Å"Yes, but it's my old one. I want my new one.† â€Å"This one will have to do, because this one is all you're getting. Come on before they wake up the whole neighborhood.† His voice had turned cold and commanding again. Elena considered the book he held. It was small, with a blue velvet cover and a brass lock. Not the newest edition perhaps, but it was familiar to her. She decided it was acceptable. She let Damon lead her out into the night. She didn't ask where they were going. She didn't much care. But she recognized the house on Magnolia Avenue; it was where Alaric Saltzman was staying. Elena licked her lips. â€Å"No,† Damon said shortly. â€Å"This one's not for biting. There's something fishy about him, but you should be safe enough in the house. I've slept here before. Up here.† He led her up a flight of stairs to an attic with one small window. It was crowded with stored objects: sleds, skis, a hammock. At the far end, an old mattress lay on the floor. â€Å"He won't even know you're here in the morning. Lie down.† Elena obeyed, assuming a position that seemed natural to her. She lay on her back, hands folded over the diary that she held to her breast. Damon dropped a piece of oilcloth over her, covering her bare feet. â€Å"Go to sleep, Elena,† he said. He bent over her, and for a moment she thought he was going to†¦ do something. Her thoughts were too muddled. But his night black eyes filled her vision. Then he pulled back, and she could breathe again. The gloom of the attic settled in on her. Her eyes drifted shut and she slept. She woke slowly, assembling information about where she was, piece by piece. Somebody's attic from the looks of it. What was she doing here? Rats or mice were scuffling somewhere among the piles of oilcloth-draped objects, but the sound didn't bother her. The faintest trace of pale light showed around the edges of the shuttered window. Elena pushed her makeshift blanket off and got up to investigate. It was definitely someone's attic, and not that of anyone she knew. She felt as if she had been sick for a long time and had just woken up from her illness. What day is it? she wondered. She could hear voices below her. Downstairs. Something told her to be careful and quiet. She felt afraid of making any kind of disturbance. She eased the attic door open without a sound and cautiously descended to the landing. Looking down, she could see a living room. She recognized it; she'd sat on that ottoman when Alaric Saltzman had given a party. She was in the Ramsey house. And Alaric Saltzman was down there; she could see the top of his sandy head. His voice puzzled her. After a moment she realized it was because he didn't sound fatuous or inane or any of the ways Alaric usually sounded in class. He wasn't spouting psycho-babble, either. He was speaking coolly and decisively to two other men. â€Å"She might be anywhere, even right under our noses. More likely outside town, though. Maybe in the woods.† â€Å"Remember, the first two victims were found near the woods,† said the other man. Is that Dr. Feinberg? Elena thought. What's he doing here? What am I doing here? â€Å"No, it's more than that,† Alaric was saying. The other men were listening to him with respect, even with deference. â€Å"The woods are tied up in this. They may have a hiding place out there, a lair where they can go to earth if they're discovered. If there is one, I'll find it.† â€Å"Are you sure?† said Dr. Feinberg. â€Å"I'm sure,† Alaric said briefly. â€Å"And that's where you think Elena is,† said the principal. â€Å"But will she stay there? Or will she come back into town?† â€Å"I don't know.† Alaric paced a few steps and picked up a book from the coffee table, running his thumbs over it absently. â€Å"One way to find out is to watch her friends. Bonnie McCullough and that dark-haired girl, Meredith. Chances are they'll be the first ones to see her. That's how it usually happens.† â€Å"And once we do track her down?† Dr. Feinberg asked. â€Å"Leave that to me,† Alaric said quietly and grimly. He shut the book and dropped it on the coffee table with a disturbingly conclusive sound. The principal glanced at his watch. â€Å"I'd better get moving; the service starts at ten o'clock. I presume you'll both be there?† He paused on his way to the door and looked back, his manner irresolute. â€Å"Alaric, I hope you can take care of this. When I called you in, things hadn't gone this far. Now I'm beginning to wonder-â€Å" â€Å"I can take care of it, Brian. I told you; leave it to me. Would you rather have Robert E. Lee in all the papers, not just as the scene of a tragedy but also as ‘The Haunted High School of Boone County'? A gathering place for ghouls? The school where the undead walk? Is that the kind of publicity you want?† Mr. Newcastle hesitated, chewing his lip, then nodded, still looking unhappy. â€Å"All right, Alaric. But make it quick and clean. I'll see you at the church.† He left and Dr. Fein-berg followed him. Alaric stood there for some time, apparently staring into space. At last he nodded once and went out the front door himself. Elena slowly trailed back up the stairs. Now what had all that been about? She felt confused, as if she were floating loose in time and space. She needed to know what day it was, why she was here, and why she felt so frightened. Why she felt so intensely that no one must see her or hear her or notice her at all. Looking around the attic, she saw nothing that would give her any help. Where she had been lying there were only the mattress and the oilcloth-and a little blue book. When she finished, she was weak with fear and horror. Bright spots danced and shimmered before her eyes. There was so much pain in these pages. So many schemes, so many secrets, so much need. It was the story of a girl who'd felt lost in her own hometown, in her own family. Who'd been looking for†¦ something, something she could never quite reach. But that wasn't what caused this throbbing panic in her chest that drained all the energy from her body. That wasn't why she felt as if she were falling even when she sat as still as she could get. What caused the panic was that she remembered. She remembered everything now. The bridge, the rushing water. The terror as the air left her lungs and there was nothing but liquid to breathe. The way it had hurt. And the final instant when it had stopped hurting, when everything had stopped. When everything†¦ stopped. Oh, Stefan, I was so frightened, she thought. And the same fear was inside her now. In the woods, how could she have behaved like that to Stefan? How could she have forgotten him, everything he meant to her? What had made her act that way? But she knew. At the center of her consciousness, she knew. Nobody got up and walked away from a drowning like that. Nobody got up and walked away alive. Slowly, she rose and went to look at the shuttered window. The darkened pane of glass acted as a mirror, throwing her reflection back at her. It was not the reflection she'd seen in her dream, where she had run down a hall of mirrors that seemed to have a life of their own. There was nothing sly or cruel about this face. Just the same, it was subtly different from what she was used to seeing. There was a pale glow to her skin and a telling hollowness about the eyes. Elena touched fingertips to her neck, on either side. This was where Stefan and Damon had each taken her blood. Had it really been enough times, and had she really taken enough of theirs in return? It must have been. And now, for the rest of her life, for the rest of her existence, she would have to feed as Stefan did. She would have to†¦ She sank to her knees, pressing her forehead against the bare wood of a wall. I can't, she thought. Oh, please, I can't; I can't. She had never been very religious. But from that deep place inside, her terror was welling up, and every particle of her being joined in the cry for aid. Oh, please, she thought. Oh, please, please, help me. She didn't ask for anything specific; she couldn't gather her thoughts that far. Only: Oh, please help me, oh please, please. Her face was still pale but eerily beautiful, like fine porcelain lit from within. Her eyes were still smudged with shadows. But there was a resolve in them. She had to find Stefan. If there was any help for her, he would know of it. And if there wasn't†¦ well, she needed him all the more. There was nowhere else she wanted to be except with him. She shut the door of the attic carefully behind her as she went out. Alaric Saltzman mustn't discover her hiding place. On the wall, she saw a calendar with the days up to December 4 crossed off. Four days since last Saturday night. She'd slept for four days. When she reached the front door, she cringed from the daylight outside. It hurt. Even though the sky was so overcast that rain or snow looked imminent, it hurt her eyes. She had to force herself to leave the safety of the house, and then she felt a gnawing paranoia about being out in the open. She slunk along beside fences, staying close to trees, ready to melt into the shadows. She felt like a shadow herself -or a ghost, in Honoria Fell's long white gown. She would frighten the wits out of anyone who saw her. But all her circumspection seemed to be wasted. There was no one on the streets to see her; the town might have been abandoned. She went by seemingly deserted houses, forsaken yards, closed stores. Presently she saw parked cars lining the street, but they were empty, too. And then she saw a shape against the sky that stopped her in her tracks. A steeple, white against the thick dark clouds. Elena's legs trembled as she made herself creep closer to the building. She'd known this church all her life; she'd seen the cross inscribed on that wall a thousand times. But now she edged toward it as if it were a caged animal that might break loose and bite her. She pressed one hand to the stone wall and slid it nearer and nearer to the carved symbol. When her outspread fingers touched the arm of the cross, her eyes filled and her throat ached. She let her hand glide along it until it gently covered the engraving. Then she leaned against the wall and let the tears come. I'm not evil, she thought. I did things I shouldn't have. I thought about myself too much; I never thanked Matt and Bonnie and Meredith for all they did for me. I should have played more with Margaret and been nicer to Aunt Judith. But I'm not evil. I'm not damned. When she could see again, she looked up at the building. Mr. Newcastle had said something about the church. Was it this one he meant? She avoided the front of the church and the main doorway. There was a side door that led to the choir loft, and she slipped up the stairs noiselessly and looked down from the gallery. She saw at once why the streets had been so empty. It seemed as if everyone in Fell's Church was here, every seat in every pew filled, and the back of the church packed solid with people standing. Staring at the front rows, Elena realized that she recognized every face; they were members of the senior class, and neighbors, and friends of Aunt Judith. Aunt Judith was there, too, wearing the black dress she'd worn to Elena's parents' funeral. Fell's Church was here, every seat in every pew filled, and the back of the church packed solid with people standing. Staring at the front rows, Elena realized that she recognized every face; they were members of the senior class, and neighbors, and friends of Aunt Judith. Aunt Judith was there, too, wearing the black dress she'd worn to Elena's parents' funeral. â€Å"†¦ share our remembrances of this very special girl,† he said, and he moved aside. Elena watched what happened after with the unearthly feeling that she had a loge seat at a play. She was not at all involved in the events down there on stage; she was only a spectator, but it was her life she was watching. Mr. Carson, Sue Carson's father, came up and talked about her. The Carsons had known her since she was born, and he talked about the days she and Sue had played in their front yard in the summer. He talked about the beautiful and accomplished young lady she had become. He got a frog in his throat and had to stop and take off his glasses. Sue Carson went up. She and Elena hadn't been close friends since elementary school, but they'd remained on good terms. Sue had been one of the few girls who'd stayed on Elena's side after Stefan had come under suspicion for Mr. Tanner's murder. But now Sue was crying as if she'd lost a sister. â€Å"A lot of people weren't nice to Elena after Halloween,† she said, wiping her eyes and going on. â€Å"And I know that hurt her. But Elena was strong. She never changed just to conform to what other people thought she should be. And I respected her for that, so much†¦Ã¢â‚¬  Sue's voice wobbled. â€Å"When I was up for Homecoming Queen, I wanted to be chosen, but I knew I wouldn't be and that was all right. Because if Robert E. Lee ever had a queen, it was Elena. And I think she always will be now, because that's how we'll all remember her. And I think that for years to come the girls who will go to our school might remember her and think about how she stuck by what she thought was right†¦Ã¢â‚¬  This time Sue couldn't steady her voice and the reverend helped her back to her seat. The girls in the senior class, even the ones that had been nastiest and most spiteful, were crying and holding hands. Girls Elena knew for a fact hated her were sniffling. Suddenly she was everybody's best friend. There were boys crying, too. Shocked, Elena huddled closer to the railing. She couldn't stop watching, even though it was the most horrible thing she had ever seen. Frances Decatur got up, her plain face plainer than ever with grief. â€Å"She went out of her way to be nice to me,† she said huskily. â€Å"She let me eat lunch with her.† Rubbish, Elena thought. I only spoke to you in the first place because you were useful in finding out information about Stefan. But it was the same with each person who went up to the pulpit; no one could find enough words to praise Elena. â€Å"I always admired her†¦Ã¢â‚¬  â€Å"One of my favorite students†¦Ã¢â‚¬  When Meredith rose, Elena's whole body stiffened. She didn't know if she could deal with this. But the dark-haired girl was one of the few people in the church who wasn't crying, although her face had a grave, sad look that reminded Elena of Honoria Fell as she looked on her tomb. â€Å"When I think about Elena, I think about the good times we had together,† she said, speaking quietly and with her customary self-control. â€Å"Elena always had ideas, and she could make the most boring work into fun. I never told her that, and now I wish I had. I wish that I could talk to her one more time, just so she would know. And if Elena could hear me now†-Meredith looked around the church and drew a long breath, apparently to calm herself-â€Å"if she could hear me now, I would tell her how much those good times meant to me, and how much I wish that we could still have them. Like the Thursday nights we used to sit together in her room, practicing for the debate team. I wish we could do that just once more like we used to.† Meredith took another long breath and shook her head. â€Å"But I know we can't, and that hurts.† What are you talking about? Elena thought, her misery interrupted by bewilderment. We used to practice for the debate team on Wednesday nights, not Thursdays. And it wasn't in my bedroom; it was in yours. And it was no fun at all; in fact, we ended up quitting because we both hated it†¦ Suddenly, watching Meredith's carefully composed face, so calm on the outside to conceal the tension within, Elena felt her heart begin to pound. Meredith was sending a message, a message only Elena could be expected to understand. Which meant that Meredith expected Elena to be able to hear it. Meredith knew. Had Stefan told her? Elena scanned the rows of mourners below, realizing for the first time that Stefan wasn't among them. Neither was Matt. No, it didn't seem likely that Stefan would have told Meredith, or that Meredith would choose this way of getting a message to her if he had. Then Elena remembered the way Meredith had looked at her the night they had rescued Stefan from the well, when Elena had asked to be left alone with Stefan. She remembered those keen dark eyes studying her face more than once in the last months, and the way Meredith had seemed to grow quieter and more thoughtful each time Elena came up with some odd request. Meredith had guessed then. Elena wondered just how much of the truth she'd put together. Bonnie was coming up now, crying in earnest. That was surprising; if Meredith knew, why hadn't she told Bonnie? But maybe Meredith had only a suspicion, something she didn't want to share with Bonnie in case it turned out to be a false hope. â€Å"Thank you,† Bonnie said, wiping her streaming eyes. She tilted her head back to look at the ceiling, either to regain her poise or to get inspiration. As she did, Elena saw something that no one else could see: she saw Bonnie's face drain of color and of expression, not like somebody about to faint, but in a way that was all too familiar. A chill crawled up Elena's backbone. Not here. Oh, God, of all times and places, not here. But it was already happening. Bonnie's chin had lowered; she was looking at the congregation again. Except that this time she didn't seem to see them at all, and the voice that came from Bonnie's throat was not Bonnie's voice. â€Å"No one is what they appear. Remember that. No one is what they appear.† Then she just stood there, unmoving, staring straight ahead with blank eyes. People began to shuffle and look at one another. There was a murmur of worry. â€Å"Remember that-remember-no one is what they seem†¦Ã¢â‚¬  Bonnie swayed suddenly, and Reverend Bethea ran to her while another man hastened up from the other side. The second man had a bald head that was now shining with sweat-Mr. Newcastle, Elena realized. And there at the back of the church, striding up the nave, was Alaric Saltzman. He reached Bonnie just as she fainted, and Elena heard a step behind her on the stair.

Lab Report Mn-Steel

Determination of Manganese in Steel Submitted by: ——————- Date of Submission: 27. 03. 11 Objectives: In steel production aside the iron, which is the primary source, some amounts of manganese is used together with carbon. The objective of this experiment is determining the manganese amount in the steel compound by using UNICAM UV-VIS Spectrometer. Theory: Many molecules absorb ultraviolet or visible light. The absorbance of a solution increases as attenuation of the beam increases.Absorbance is directly proportional to the path length, b, and the concentration, c, of the absorbing species. Beer's Law states that A = ebc, where e is a constant of proportionality, called the absorptivity. Different molecules absorb radiation of different wavelengths. An absorption spectrum will show a number of absorption bands corresponding to structural groups within the molecule. In this experiment wavelength range between 400-650nm is used in order to detec t in the visible range. Steel is an alloy primarily composed of iron with carbon content between 0. 2% and 1. 7% by weight. 1. 5% manganese is may be used too, to provide additional strength for a modest price increase. Carbon and other elements act as a hardening agent, preventing dislocations in the iron atom crystal lattice from sliding past one another. Manganese is essential to iron and steel production by virtue of its sulfur-fixing, deoxidizing, and alloying properties. In order to detect the manganese amount in the compound KIO4 is used to oxidize Mn+2 to Mn +7 since Mn+2 does not absorb in the visible region therefor cannot be detected.Tungsten lamp is used in the experiment to reach the range between 400-650nm. After the beam comes from the tungsten lamp, it passes through the monocromator to reach the wavelength range which was selected to find the maximum wavelength. After the light passes through the monocromator it goes through the cuvette and then the detector. The cu vette is made of quartz in order to pass the visible light whereas a glass cuvette would absorb it. The Redox Reaction: 5 IO4 – + 2 Mn2+ + 3 H2O ? 2 MnO4 + 5 IO3- + 6 H+ Reagents: KMnO4 KIO4 H3PO4 Unknown SolutionDeionized Water Apparatus: Pipette Beaker Heater UNICAM UV-VIS Spectrometer Quartz Cuvette Volumetric Flask Calculations: Weight of KMnO4 : 0. 09149g Weight of KIO4 : 0. 40807g emax: 525nm Absorbance for the unknown: 0,415 [pic] Conclusion: I: Qualitative and or Quantitative identification II: Error discussion While at the addition step of H3PO4 after 5ml of H3PO4 is pipetted, it was transferred into a volumetric cylinder, and then transferred into the unknown solution and the blank solution. There may have been material loss during the process.Dilution errors may have been done during the dilution process. There may be some personal errors made while weighing the compounds Any scratch, stain or fingerprint left on the cuvette may cause a shift from the accurate wave length in the detected value. If any bubbles left in the cuvette while the detection is made will as well as cause wrong wavelength value. Reference: http://teaching. shu. ac. uk/hwb/chemistry/tutorials/molspec/uvvisab1. htm http://www. kimya. boun. edu. tr/webpages/courses/chem308/Determination%20of%20Manganese%20in%20Steel. pdf

Conference Report Essay Example | Topics and Well Written Essays - 1250 words

Conference Report - Essay Example Clint Eastwood, Fellow Researcher, Atlantic Marine Ecology Research Group, presented an interesting speech on "Implications of Global Warming for Marine Ecology" followed by the Asst. Prof. of Department of Oceanography, Texas University, Mr. Tony Adams' presentation of "Cleaning the Oil Spills in the Atlantic". The Conference concluded with thanks from Mr. Tim McKenney. Evaluations of the Research Presentations were analyzed to determine the constituents of an effective and ineffective presentation, and, to review and refine their presentation techniques. A 'Presentation Assessment Form' was prepared (Table A), to evaluate each speaker, and distributed to the audience prior to the commencement of the conference. Evaluation was done on a scale of 1 - 6, 1 being the 'Poorest' and 6 being the 'Excellent', on two aspects of each of the five competencies viz. 1) Content: Planning and Organization. 2) Topic Selection. 3) Quality of Content. 4) Style of Presentation 5) Use of Visual Aids and Tools. The feedback was collated and analyzed to determine the number of positive and negative comments and common themes related to ineffective or poor presentations. A total of 138 assessment forms for each speaker were analyzed, of which 66% remarked positive feedback and 'A' grade for Mr. Eastwood's for the 'Quality of Content' in presentation, as against 29% posi tive feedback 'A' for Mr. Tony Adams, with 'Style of Presentation', being given the most frequent negative grading 'C'. The assessment scheme was evolved after a careful consideration of some important competencies. Since effective presentation is "to present information in ways that influence peoples' attitudes and behaviour" (Verderber, 1997:6), 'Quality of Content' and 'Style of Presentation', were marked as two prime competencies. The importance of 'Para-linguistics' (Hayton, 2005), the non-verbal communication like eye contact, directing voice to all parts of the room etc, cannot be overemphasized. The audience also participated in the presentation, through "feedback on assessed work" which was "perhaps the most commonly mentioned" (Ramsden, 1992; Biggs, 1999) review tool. Additionally, audience participation has also been envisaged in a 'Question and Answer Session'. It was also meant to develop constructive critiquing techniques, by providing the opportunity to the audience to 'identify and assess the style of speech, evaluate the content, judging the weak and strong points of delivery, and be capable of offering quality feedback to the speaker' (Hooper, 2005). Thus developed, after much deliberation and thought, it was hoped that this scheme will affect "the deep processing results in well-structured learning outcomes" (Biggs, 1979; Marton and Saljo, 1976; Trigwell and Prosser, 1991; Watkins, 1983). An example of a Good Presentation: In this conference, Mr. Clint Eastwood's

Homeland Security and International Relations Essay

Homeland Security and International Relations - Essay Example With the internet, you can obtain data and information in the easiest way, but others may use it to harm others in different ways. The growing numbers of incidences and attacks online have revealed that the cyberspace is no longer secure anymore. Hence, securing information has become a critical factor of every organisation and federal agencies whether public or private. Attackers can gain unauthorised information from the organisational information systems and use it to harm the organisation. Hackers can change, steal or even harm the information systems through the internet. To prevent this will call for protection of the internet space by implementing proper cyber security. This will involve protecting information by preventing, detecting and responding to attacks from unauthorised personnel via the internet space. Government agencies are most prone when it comes to cyberspace attacks as they are undertaking an electronic government initiative. More and more agencies are making a move to be connected into the global internet as more cyber-terrorism activities grow very fast becoming a more serious and complicated issue. Discussion areas Questions are being raised as to whether homeland information security is improving over the years. For this to take place, there need to be massive investment in terms of budgetary resources dealing with internal and/or external threat incentives for it to have an effect on the performance of security agencies. The federal government agencies of the United States have a role in improving the situation using security agencies such as homeland security. A background check on the US homeland security status shows that the numbers of cyber-terrorism to government information systems are growing fact. A number of efforts have been made to improve on this and it still remains an issue whether such efforts have been paying off in the improvement of cyberspace security. Government officials and big players in various US industries a gree that cyber-crime and cyber-terrorism are threatening national security as well as the economy of the US. Data loss, computer intrusions and privacy breaches have been common security threats as this puts sensitive information at risk. Identifying information about Americans has been stolen, lost or improperly disclosed and hence posing threats to those individuals in terms of privacy loss, identity theft and financial crimes. It is therefore important that agencies as well as industry players protect their information systems in a consistent and sufficient way, otherwise cyber-terrorists will always be able to find a weak spot and take advantage. Commentary According to Koong, Merhi and Sun (2013), the US government needs to increase the incentives that are in place to positively influence the improvement of security. In the 2010 budget, president Obama proposed that the 2010 budget should include $42.7 for the department of homeland security as an effort to reduce the vulnerab ility of federal agencies. This shows the importance of the budget, to both private and public organisations, as an incentive to improve homeland information security in an attempt to increase defence against internet threat attacks. An

OB Clinical Assignment Essay Example | Topics and Well Written Essays - 3750 words

OB Clinical Assignment - Essay Example If there are one or two missed periods, then this can suggest pregnancy. Morning sickness is another presumptive sign of pregnancy. Although this is referred to as morning sickness, this is really a misnomer, as the nausea that is associated with early pregnancy can occur anytime during the day. The variations that a woman might have is that certain foods might taste differently than before, and certain odors might also cause nausea. The nausea that is associated with pregnancy often occurs beginning in the sixth week after the first day of the last menstrual period and this nausea may last for 6 to 12 weeks, often ending at the beginning of the second trimester. Some women may still experience nausea and vomiting after this time frame, but this is not usual. Other signs of early pregnancy include excessive fatigue, which may begin a few weeks after the first day of the last menstrual period, and this excessive fatigue may last throughout the first trimester. Urinary frequency is ano ther sign of early pregnancy, in the first trimester. This is because the uterus is enlarging, which puts pressure on the bladder. The urinary frequency often disappears after the first trimester, as the uterus rises higher in the abdomen, then returns towards the end of pregnancy, as the uterus once again puts pressure on the bladder. ... Another presumptive pregnancy sign is quickening, which is fetal movement. This might be a fluttering in the abdomen that increases in duration and frequency. This starts occurring around the 16th week, so this is really a presumptive sign that is a second trimester sign. The movement eventually become distinctly fetal movements, as the woman first starts feeling movements that do not necessarily mean pregnancy, progressing to movements that definitely do mean pregnancy - such as the baby kicking and turning. Another sign of early pregnancy is libido changes – this might mean that the woman either wants to have more sex, or doesn’t want to have as much sex as she did before she became pregnant. A woman might also experience strange cravings – the old cliche is that a woman might suddenly crave pickles and ice cream together, but the cravings can be something more subtle. Perhaps she suddenly craves oysters, where she didn’t like oysters before. She might e xperience colostrum from the breasts, which is discharge. Her abdomen might become enlarged. Montgomery’s tubercules is another sign – these are the tiny bumps which are on a woman’s aureolas, that become more pronounced during pregnancy. Braxton Hicks contractions are another possible sign of pregnancy - around six weeks of pregnancy, the uterus starts to contract periodically, although this is almost imperceptible to most women. Probable Signs of Pregnancy Probable signs are more diagnostic of pregnancy than are the presumptive signs, although even these signs are not definitive, in that these signs can occur without the woman being pregnant. One of the signs is that the vagina and the uterus change. The cervix becomes softer. There is also a dark violet coloration of the vagina, vulva and the

The Role of Women in Ancient Greece and Egypt Research Paper

The Role of Women in Ancient Greece and Egypt - Research Paper Example In many countries, there is an opinion that women are even not so intelligent and do not possess the creative mind. Certainly, these wrong beliefs have been already disproved by the science after different investigations were held to prove that women and men do not differ much in their emotional behavior and possess the same intellectual and creative abilities. Many experts state that in many societies women are deliberately taught to be inferior and subordinate. These negative and destructive stereotypes are mainly maintained by men who try to save their privileged positions as more and more women in the world manage to overcome the influence of feminine teaching and take the place under the sun. Feminine teaching is different in different countries and has its roots in the country’s history. The given paper will consider the role of women in Ancient Greece and in Ancient Egypt. What is remarkable about Ancient Egypt is that in contrast to other ancient civilizations Egyptian women had the rights almost equal to men’s. ...They could take many decisions independently. Egyptian women could apply to the court and appear in public. However, their appearance in public without men was still undesirable and they stayed home most of the time. Women could have different occupations, but their abilities still were limited and many of them were housewives. Some women could work in workshops and few of them could even occupy leading positions. The position of women in Egypt was better than in any other ancient state. Their position was described as follows: â€Å"Egyptian women, the mother that one respected above all, the women subject to a strict moral code, but granted a great freedom of expression -- her entire legal capacity, her shocking financial independence, the impact of her personality in family life and the management of common belongings and her own belongings† (Desroches Noblecourt, 1986).This was due to the fact that Egyptians had very special principles. The life in Ancient Egypt was focused on reaching happiness and pleasure and the family was considered to be the main source of this happiness. In the ancient world, the position of women in the family was determined as subordinate, but there were variations depending on the territory and the principles, which were maintained in this or that ancient state. The influence of such prejudices was stronger if the legislation created a strict distinction between men and women and their roles in the society and in the family. Marriage and family were always valued very high, but in many countries, women were considered to be just home servants. Children also had absolutely no rights and they got them only when they become adult.

Second Amendment Rights Essay Example | Topics and Well Written Essays - 1000 words

Second Amendment Rights - Essay Example tatement of the Second Amendment of Right to Bear Arms could be considered both general and quite unstable as to saying who is allowed and is not allowed to own a gun. Apparently, the word â€Å"militia† in the context of the released law does not only refer to the federal officials but to anyone who has been trained to handle a gun. In some cases, the explanation of a â€Å"militia† even refers to a community of â€Å"reserved soldiers†.1 These reserved soldiers are members of the community considered as individuals who are ready to fight for the country in case emergency national needs require them to be a part of the country’s defence. 2This is of course a matter of serious consideration; however, noting who these reserves may be has not been specifically stated in the law created about gun ownership guidelines. Apparently, the unstated guideline as to who exactly are plainly allowed to own a gun around the 49 states of America made the Second Amendment rather debatable. Believably, it is through this particular loop hole in this particular law that the owners of guns who are less responsible are able to live away from the seriousness of what they have done despite the fact that somehow, they may have created certain differential analogy of the second amendment giving them quite an easier option of running away from the punishment that they ought to receive in connection with the law in concern. As an upper tier law, the second amendment of rights in the United States gave an allowable bearing upon those who have their own guns as a measure of self defence and response to possible national security threats.3 Although the law allowed even ordinary people to own their arms, they must still be able to register their possessions in an agreeable matter written on paper that they are to use the guns only when necessary such as situations when their safety is under threat or if the national security commission ordered them to be a part of the civilian soldiers as

Conflict Management neogotiation strategies slp 4 Essay

Conflict Management neogotiation strategies slp 4 - Essay Example Following this the employees are required to face the customers at the counters. There are a total of seven counters of which generally two counters are open during a normal day. On days of high volumes, the other counters are also opened and the employees working at the back end sorting the letter need to take control of the counters. The issue faced here is that there are no clear shifts that are provided to the employees and the duties of who need to be at the counters are not fixed by the management. Due to this, the employees face a huge conflict among themselves. There is a higher demand for the number of people at the back end working on sorting of the mails however the people willing to work in the section are low and this causes an imbalance and issue at the organization very often. The parties involved here are the team leaders versus the employees. The negotiation was done where the managers came to a final timetable of the work of the employees and decided the division of work which is required to be followed on a daily basis. I am on the side of the manager and it was the decision of the manager to discuss with the team leader and plan out a clear cut decision of the timetable for each employee on a daily basis. Before the negotiation Took place, the team leader, manager have held meetings to discuss the cases of the employees and to gain a complete details of the employees. These fell under the pre negotiation steps, based on which the timetables were formulated and the required strategy and preparation have been made. The only emotional reaction for the negotiating table was of an individual with a serious injury and disability. This individual found it difficult to work on the stocks and customer facing. Hence there was an exception made for the case and the rest of the employees were provided with a set timetable. These proposals were

My Internship Report Essay Example | Topics and Well Written Essays - 1000 words

My Internship Report - Essay Example Both of these activities contributed significantly to my knowledge. In the second week, I started paper trading of JGB futures under Mr.Daimon, I learned how to speculate on the market movement. In the third and fourth weeks under Mr.Matsumura, I was working on a project which involved downloading time-series data from the database called CQG and analyzing the tendency of the market movement using Excel. I detected a conspicuous tendency in the market movement and was able to create some trade ideas in the end. These assignments have given me more confidence in dealing with tasks in such areas. After these four weeks, I moved to the FX floor which is the bank division of Nomura, and the manager there was Mr.Tonkin. I started my rotation within the FX floor from spot trading under Ms.Ito and Mr.Omae. I learned the basics of FX spot trading for three days, and then moved to FX forwards trading under Mr.Tonkin and Mr.Nakayama. Mr.Tonkin had given me an assignment to fix Swap Pricer spreadsheet and add more functions to it, so I was working on Excel most of the time. But I was also watching and assisting Mr.Nakayama's forward trading, and learning how the deals are made. The information I picked up in these weeks has added significantly to my skill sets. During my stay on this team, the market showed a lot of movement, and it was an invaluable experience to be able to stay on the trading floor in this kind of atypical situation. After FX forwards trading, I moved to the sales division. Under Mr.Furumi, I was working on data collection and analysis of investment trust funds, and in the very last week of this internship, I created an Option Pricing spreadsheet under Mr.Osawa. The Induction Training on the very first day was extremely important to me as well because I was able to learn how the company is organized and came to know about company rules and regulations. Some of the information was pure common-sense but some of it I did not know before. I think since our business is involved with conserving, monitoring and increasing money, we really need to have this kind of training to completely learn the rules of business and the characteristics of this industry.

Chocolate Market Essay Example for Free

Chocolate Market Essay Discover the latest market trends and uncover sources of future market growth for the Chocolate Confectionery industry in United Kingdom with research from Euromonitors team of in-country analysts. Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections. If youre in the Chocolate Confectionery industry in United Kingdom, our research will save you time and money while empowering you to make informed, profitable decisions. The Chocolate Confectionery in United Kingdom market research report includes: * Analysis of key supply-side and demand trends * Detailed segmentation of international and local products * Historic volumes and values, company and brand market shares * Five year forecasts of market trends and market growth * Robust and transparent market research methodology, conducted in-country Our market research reports answer questions such as: * What is the market size of Chocolate Confectionery in United Kingdom? * What are the major brands in United Kingdom? * What are market opportunities for health and wellness minded dark chocolate? * What are market opportunities for ethically sourced chocolate? * How might increasingly volatile cocoa bean commodity prices impact retail prices and sales performance? Sample Analysis * Chocolate confectionery sales are expected to grow by 6% in value and 1% in volume terms in 2011. The industry continues to be affected by food price inflation that includes rising prices for ingredients such as cocoa, milk and sugar. The value growth for the category stems mainly from unit price increases of 5% to  £8.80 per kg. The unrest in the Ivory Coast is also seen as a reason for fluctuating cocoa prices; however other sources such as Ghana tend to compensate for supply deficiency from the Ivory Coast. * Cadbury UK Ltd continued to lead chocolate confectionery in 2010, accounting for 31% of value sales. The acquisition by Kraft Foods Inc, in February 2010, did not seem to hinder retail sales of Cadbury UK Ltd’s brands. In September 2010, the company announced the launch of Cadbury Dairy Milk Bliss. The new chocolate is a tablet targeted at women. The launch was supported by a  £2.2 million advertising campaign. The company also continued its revamp of old favourites to maintain the retro trend it started with the revival of Wispa. It repackaged its Starbar and Picnic countlines in November 2010. The company trialled cardboard boxes for its Cadbury’s Roses during Christmas 2010; however it has confirmed that it is not going to revamp the packaging fully to cardboard as tin boxes for Cadbury’s Roses are seen as a Christmas tradition. * Chocolate confectionery is forecast to grow at a CAGR of 4% in constant value terms and 1% in volume terms over the forecast period. Consumers will continue to eat chocolate confectionery products as a treat and will choose chocolate to indulge. With both the government and consumers cautious about obesity in the UK, low calories and portion-controlled offerings will be welcomed by the marketplace.

Use of self and peer assessment

Use of self and peer assessment Use of Self and Peer assessment Self Assessment describes the activities employed within and outside the classroom that enable the pupil to reflect on what has been learnt and judge it against a set of criteria, e.g. using traffic light systems which give pupils the opportunity to indicate their own thoughts about a piece of work against the given Success Criteria (SC). This could simply be used during a pit-stop or plenary, pupils mark work with an R, A or G or with the relevant colour. I have seen this working effectively with children in Keystage 1. Admittedly lower ability pupils require an element of support but simply completing the process prepares and develops their understanding for the future. Both the whiteboard and the interactive whiteboard are access points for pupils to refer to find their learning objective and success criteria. Often the LO and SC can be located on childrens work. Self Evaluation is the process by which the pupil gains an understanding ofhowthey are learning as opposed towhatthey are learning. There are numerous factors that the class teacher must consider here. Whether there is/are: The right classroom climate Clarity in the intended learning outcome and a model of what success looks like examples of expected outcome, modelled by the teacher or TA Time for self assessment and reflection Training to allow the pupils to assess their own workeffectively e.g. use of traffic light cards and colour indicators Planned opportunities for pupils to assess their work during plenaries and pit-stops Resources provided that help the self assessment process on whiteboard, selected pieces of work Classroom strategies that support self and peer assessment include modelling by the teacher using exemplars: at the beginning, during or after completing tasks, success criteria shared or created and continually referred to by teacher and pupils (see whiteboard photograph), use of questioning techniques that promote higher order thinking, graphic organisers e.g. thumbs up, post its, charts and concept maps that encourage reflection on learning process and learning outcome, reflection time during the lesson referring to agreed success criteria, marking that celebrates and encourages the pupil to reflect on aspects of their work related to success criteria, talk partners are sometimes less inhibiting for pupils to express difficulties. The process develops a more analytical approach to their work as they learn from their partners talks. It is essential that pupils are trained. (And last but not least), setting clear targets that pupils understand and can refer to, in order to improve their work: The Wise Owl has become a universal character through Reception to Year 4 at MACAULAY PRIMARY, to indicate the Learning Objective. Similarly is the use of the Success Criteria toolkit, arming pupils with the things they need to succeed in a given task. Using Talk Partners Black, P. and Wiliam, D. (1998) indicated that it is crucial that children are familiar with self assessment before embarking on peer assessment, which can be known as ‘talk partners or ‘buddy checkers. Children need to be trained in how to do this and a set of ground rules need to be established. I have spent a lot of time with pupils ensuring they are all fully aware of the expectations. Additionally, the emotional aspect of sharing work with a partner should not be overlooked as children can find it daunting to share their work with other pupils in their class. However, the teaching of literacy seems to lend itself to these types of experiences because of the emphasis on development of speaking and listening skills. As a teacher you should model paired marking for the whole class, using role-play to demonstrate the wrong way and the right way over a piece of work. Recently during our topic on Roald Dahl I produced a piece of descriptive writing which pupils then marked using set criteria. Ive found it useful to use paired marking two thirds of the way through a lesson, so that the children can make the improvement and continue with a better understanding of the quality of the work. In order to develop a sound understanding of AfL I recommend the approaches Shirley Clarke discusses in her book Targeting Assessment in the Primary Classroom and Clarkes Golden Rules for marking with a talk partner should be an essential part of any primary teachers toolkit. The guidelines are clear and can be used to create a class agreement for how best to work with your talk partner. Clarke suggests that both partners should be roughly the same ability, or just one jump ahead or behind, rather than a wide gap, however, I have found that pupils do benefit from working with partners of   varying abilities at selected times. Each pupil should take time to check their own work before a talk partner sees it. The talk partner should begin with a positive comment at least one. The roles of both parties need to be clearly defined. And perhaps displayed for future reference. The talk partner needs time to take in the childs work, so it is best for the author to read out work first. This also establishes ownership of the piece. Children need to be trained in the success and improvement process, or whatever is being used, so that they are confident with the steps involved. Children must both agree the part to be changed. The author should make the marks on his or her work, as a result of the paired discussion. Children need to be reminded that the focus of their task is the learning intention for the piece of work. The talk partner should ask for clarification rather than jump to conclusions. The improvement suggestions should be verbal and not written down. The only writing necessary is the identification of the success(es) and the improvement itself. Common experiences, I have observed in the teaching of literacy include: Use of talk partners Peer and Self Assessment Time to respond to marking Comments to help children improve However, I have found that there can be issues with ensuring pupils have time to respond to the comments made. During the spring term in Year 2, we provided pupils with time solely for this purpose; this was very successful and allowed me, as the class teacher to provide vital feedback essential for the children to progress. A second issue is having time to mark pupils work in this way, the policy indicates that not all pieces of work require marking in full but to select one key piece a week in each subject, making this a more realistic objective. As part of a continuous process of monitoring individual progress at Macaulay Primary School, some work, for example in Golden Books, is marked according to National Curriculum levels. Trialling within a year group, a key stage and as a whole school is carried out to ensure that levelling is correct, this is moderate by the Literacy Coordinators and ensures continuity throughout the school. The Golden Book follows the children through each year group during their time in the school, instantly providing evidence of progression.

Investigative Psychology Essay -- Criminal Profiling, Correctional Psy

Investigative Psychology As stated by Bartol and Bartol (2008), investigative psychology is the application of psychological research and principles to the investigation of criminal behavior (Bartol & Bartol, 2008). Investigative psychology is closely associated with criminal profiling, but there are other areas in which a forensic psychologist can participate in this particular subspecialty. An investigative psychologist maybe asked to perform a psychological autopsy, forensic hypnosis, or produce a geographical mapping. Psychological autopsies are generally performed in suspected suicide cases where the insurance company or family member questions the cause of death. Forensic hypnosis is an interview or interrogation method used by trained and credentialed professionals. Lastly, geographic mapping is a method of research â€Å"concerned with analyzing spatial patterns of crimes committed by numerous offenders over a period of time (Bartol & Bartol, 2008).† Geographic profiling is the analysis of a single serial offender’s geographic movement. Due to the complexities of investigative psychology these methods have been scrutinized. In order for these methods to be admissible in a court of law, they must pass the Daubert standard for empirically based evidence. The use of such standards has sparked an array of studies. For example criminal profiling has been under a magnifying glass for several years. Snook et al. (2007) found that there is inadequate empirical evidence that suggest whether criminal profiling is an effective method (Snook, Eastwood, Gendreau, Goggin, & Cullen, 2007). However, Kocsis, Middledorp, and Karpin (2008) reported that expert profilers are more accurate at prediction of unknown offender characte... ...m with an understandable statement of their rights, privileges, and the limitations of confidentiality (Committee on Ethical Guidelines for Forensic Psychologists, 1991).† Multiple relationships in a correctional institution can cause ethical dilemmas. An example of this would be if an inmate refuses to comply with a random drug screening and then attempts to commit suicide. After the suicide attempt the correctional psychologist examines the inmate and discovers a history of suicide attempts. He recommends that the inmate participate in group therapy and be granted a pass on future drug screening. Other members of the prison staff believe the inmate attempted suicide to escape the urinalysis. In this case the psychologist is faced with the dilemma of what is in the best interest of the patient and what is the best interest of the correctional institution.

Identity in Maya Angelous Graduation :: Maya Angelou The Graduation

  Ã‚  Ã‚  Ã‚  Ã‚   The inquiry of identity is both a philosophical and a psychological question. Identity is not only comprised of the characteristics that make individuals unique, but also includes external perceptions that classify groups of people together. It gives individuals a unique sense of self, and also lends itself to the application of labels and stereotypes. I believe identity is an integral part of human existence. It creates societies and distinguishes culture. It gives individuals a sense of community and self-worth. I have an identity that no one else can own. It is a reflection of my past and the foundation for my future. Every decision I make becomes a part of my identity. But like all humans, I tend to change my mind frequently.   Ã‚  Ã‚  Ã‚  Ã‚   My identity is dynamic. I think this is common for all humans. I believe that all people undergo changes and shifts in identity. I once knew a Navy SEAL that would tell stories of the missions that he carried out while in the service. He often commented on the fact of how easily he and his comrades could joke and carry normal conversation merely minutes after having killed other soldiers. The dramatic change from a stalking killing machine to a â€Å"good ol’ drinking buddy† was astonishing. Maya Angelou describes in her essay â€Å"Graduation† an abrupt shift in identity that she experienced. During her 8th grade commencement ceremony, she became painfully aware of the prejudice and stereotypes that haunt her race. She also realized the history of this behavior and the obstacles that she faces when she heard the words to the Negro National Anthem â€Å"for the first time† (Angelou 38). I think it is common to experience mo ments in life that significantly change identity. I believe the most common shift in identity is the maturation process.   Ã‚  Ã‚  Ã‚  Ã‚   I’ve always been fairly levelheaded, but within the last four years I have matured significantly and adapted my identity appropriately. My priorities have shifted and my attitudes have changed. I am essentially a different person. This change happened when I decided to return to school to finish my bachelor’s degree. I was holding down a full-time position, but in reality I was trying to perform the job of two people.

Madness and Insanity in Shakespeares Hamlet - A Sane Man :: Shakespeare Hamlet Essays

Hamlet: A Sane Man Hamlet was indeed a very sane man. He was only feigning madness to further his own plans for revenge. His words were so cleverly constructed that others will perceive him as mad. It is this consistent cleverness that is the ultimate evidence of his complete sanity. Can a mad person be so clever? No, a mad person cannot. Hamlet is sane and brilliant. After Hamlet, Horatio, and Marcellus see the ghost, Hamlet tells Horatio that he is going to "feign madness". If Horatio is to notice Hamlet acting strange it is because he is putting on an act. "How strange or odd some'er I bear myself/(As I perchance hereafter shall think meet/To put an antic disposition on)/That you, at such times seeing, never shall,/With arms encumbered thus, or this headshake ,/Or by pronouncing of some doutful phrase,/As "Well,well,we know," or "We could an if we/would,"/Or "If we list to speak," or "There be an if they/might,"/Or such ambiguous giving-out, to note/That you know of me-this do swear,/(I,v,190-201).Hamlet states that from this point forward I may act weird but to ignore my acts of madness for they are just that, acts, and are in no way a sign of true madness. Only a sane and rational person could devise such a plan as to act insane to convince others that he is insane when he actually has complete control over his psyche. Hamlet only acts mad when he is in the presence of certain characters. When he is around Polonius, Claudius, Gertrude, Ophelia, Rosencrantz, and Guildenstern he acts completely irrational. When Hamlet is around Horatio, Bernardo, Fransico, the players, and the gravediggers Hamlet acts completely sane. When Hamlet and Polonius meet in II,ii Hamlet calls Polonius a fishmonger and makes strange conversation with him. In IV,iii Hamlet refuses to tell Claudius were he has hidden the body of Polonius and goes on about how Polonius is at supper. When Hamlet encounters Gertrude in her closet, an unusual place, in III,iv. He yells at his own mother. In II,i Hamlet enters Ophelia's closet, a highly unusual act, he is dressed badly, and acts very strange towards her. Claudius and Polonius set up a clandestine meeting between Hamlet and Ophelia in III,i. Ophelia then tries to return some gifts that Hamlet gave to her and Hamlet claims that he did not give her any gifts and that he never loved her at all. During the play in III,ii Hamlet sexually harasses Ophelia in front of the entire audience of the play. In IV,ii Hamlet refuses to tell Rosencratz

Career Journals

REPRODUCTIVE ENDOCRINOLOGISTA reproductive endocrinologist specializes in examining and treating disorders related with reproductive organs. They also recommend treatments and carry them out; making sure that the process goes through well. This professional will help Ms. King by assessing her body and any problems that could be associated to getting pregnant. Ms. and Mr. King will be assessed to find any problems related to their reproductive organs, as well as recommend treatments if there are any problems found and follow the progress of the treatment.ANDROLOGISTAn andrologist specializes in men’s health including illnesses and dysfunctions such as erectile dysfunction, infertility, and general trauma. They also interview and diagnose patients for their condition. They administer treatments to the patient as well as conduct tests and examine reports from the patient.This professional will examine Mr. Kind specifically to find any problems relating to reproductive dysfunction s or illnesses that affect men. The andrologist will follow up with Mr. King after conducting tests if there are any treatments needed to help the couple have a child.EMBRYOLOGISTAn embryologist performs laboratory procedures to create animal or human embryos. They retrieve eggs from the mother and sperm from the father to perform in vitro fertilization, as well as prepare the embryos for insertion into the patient. The process of inserting the sperm into the egg (intracytoplasmic sperm injection) is done by the embryologist. They also prepare the embryo for transfer into the patient, making sure the embryo is in good shape, and cryopreserve any other embryos that will not be used during the process. This doctor will give the couple a very advanced choice towards having a prepared pregnancy, informing them on how the process is and what they will have to do to have the gender of their liking.There come very small risks with the Preimplantation Genetic Diagnosis. This procedure is do ne by the embryologist made from the sperm of the father and the eggs  of the mother. Three days after starting the process, the embryos have divided into various embryos, and the embryologist is able to take a cell from each embryo to determine the sex. The embryo with the desired sex would then be implanted in Ms. King. There is a very small risk of damaging the embryo, since it is an extremely early stage and is handled carefully. It is also proven that it does not increase the chance of birth defects. The best part is that it is 99% accurate and is the most recommended alternative when trying to have a planned baby. The only downside would be the price, which is $2,500 – $7,000, and is not covered by medical insurance.

Best Place To Live

Where is the best place to grow up and why? We can easily become biased and unwaveringly think the U. S. , but what do we really know about different countries and their cultures, or how they affect us developmentally? There are many factors to take into consideration such as life expectancy, standard of living, and education. That is why Sweden is ranked number one on the Children’s Index ranking, making the country the best place to grow up! Children in Sweden are among the few in the world who are safe from abuse as they are well protected by the law from slapping, smacking, pinching, hair-pulling, whipping, or any form of abuse.It is considered a criminal offense to beat a child. By comparison, in the United States alone, by the time a child is 2 years old, nine in ten parents have engaged in some sort of abuse and more than half of parents have slapped or spanked their children and one-third of parents have pushed, grabbed or shoved their children (US Department of Health and Human Services, 2011). These forms of abuse have a great impact on children as abused children show a high incidence of personal and social problems, low performance levels in school and low self-esteem.Typically, abused children are less attached to their parents, less intimate with friends, tend to withdraw and have the tendencies to become more aggressive and angry (Moylan et al. , 2010). Later on, they are at a greater risk for delinquency, risky sexual behavior and substance abuse (Sousa et al. , 2011). Swedish law ensures that children are protected and their rights are defended. These laws help to minimize and decrease the number of abused children, protecting them not only physically, but mentally and developmentally. Sweden uses some of its tax money to make sure children are looked after properly.As with most families, both parents work and children are in day care. In Sweden, day care is free and each set of parents receive 480 days of paid parental leave per child t o stay home with their children until the age of 8! This offers a two- fold advantage for both parents and children. Studies have reported several positive aspects of day care. Some studies show that children in day care are more social, tend to share their toys, display self-confidence and are more outgoing. Results also conclude that children in day care score higher in cognitive skills than those who are at home.(Belsky et al. ,2007).There are some limitations within these case studies but the fact remains that many families need to place their children in day care which can be very costly. Providing paid parental leave also gives parents the opportunity to stay home with their children to continue the emotional bond while establishing secure attachment. Most parental leave is taken by mothers, but fathers are spending an increasing amount of time at home with their children. The more sensitive the father is to the child, the stronger the attachment. (Lucassen et al. , 2011).From preschool onwards, children are encouraged to think independently and the Swedish tradition of preschool emphasizes the importance of play in a child’s development and learning. At preschool the emphasis is on play. In many countries, including the US and the UK, there is a drive towards setting goals and assessing the progress of preschoolers but the Swedish system focuses more on basic values such as playing together and consideration for others. Play helps children develop motor skills and coordination. It also contributes to social development as children learn to share, take turns, and begin to engage in creative play.Piaget identified different kinds of play, characterized by cognitive complexity to include functional play, symbolic play, constructive play, and formal games (Rathus, 162). The preschool in Sweden not only holds to play in education but also to fantasy and creativity. The quality of pretend play is connected with preschoolers’ academic performance later on, and their social skills (Russ, 2006 Stagnitti st al. , 2000). Exercise is vital to a child’s development and reduces the risk of heart disease, stroke and diabetes.Physically active children have a better self- esteem and coping mechanisms yet most children in the U. S. are not physically fit. Keeping fit and enjoying the great outdoors are very much part of Swedish culture and schools shut for a week’s â€Å"sports vacation† in February each year, when many families head north to ski as children play outside at every opportunity, even in the depths of winter. Children being protect, enjoying good health, free education, and an active social life contribute to Sweden finishing first in The Children’s’ Well- Being Index and convince me that Sweden is the best place to grow up.

Article Nisarg Essay

SME stands for Small and Midsize enterprises. The definition defers from country to country. A business that maintains its revenue or employees below a certain standard is called an SME. The European definition for SMEs is â€Å"The businesses which have less than 250 employees and the annual revenue is less than 50 million euro (or annual balance sheet total less than 43 million euro) are called SMEs.† India has defined SMEs under Micro, Small and Medium Enterprises Development (MSMED) Act, 2006. It says for a small sized enterprise the investment in plant and machinery should be between 25 lakh and 5 crore and for a medium sized enterprise it should be minimum 5 crore and should not exceed 10 crore. This definition is applicable to the enterprises which are in manufacturing sector. For the enterprises which render services, if the investment is between 10 lakh to 2 crore they are called small sized and if the investment is between 2 crore to 5 crore they are called medium sized enterprises. The SME sector has been of prime importance for India as it involves less capital investment and is highly labour intensive. It boasts of being second highest in providing employment and contributes to our goal of inclusive growth and equal distribution of resources. SMEs prompts private ownership, instils entrepreneur skills in the youth and establishes powerful market supply chain. The report published by Ministry of Small and Midsize Enterprise says around 45% of the total output and 40% of the total export of the country comes from SMEs by employing 106.1 million people over 26 million units in 2013. It contributes around 22% to the nation’s GDP. Now instead of discussing the past the immense potential ahead prompts me to throw some more lights on future of SMEs and how India can fulfil its â€Å"Make in India† dream through it. Now in the world of cut throat competition it is  very important that we use all the technological resources we have. The next generation is to be driven by innovations and technology. The initial development in our SME sector was the result of the government policy of promotion and protection of small business units. But now after 1991 reforms and in the era of globalization the small business units are open to extensive competition from small and big giants all over the world. Therefore it has become essential that India shifts from technology transfer to technology innovation. The recent research work published by BCG says if Indian SMEs adopt latest IT tools they could generate additional revenue of $56 billion and can add 1.1 million jobs. One such tool is cloud computing which has changed the way IT solutions are being delivered. Cloud computing can provide cheaper solutions as it adopts pay per use policy. It reduces total operation cost and total cost of ownership by alleviating the risk for the cash strapped SMEs. The cloud facility enables secure storage and transfer of data. As the maintenance and software up gradation is taken care by the service provider it saves the company’s time and resources. To improve our supply chain further we can use computerized tracking and shipping devices along with electronic billing systems. There are plenty of supply chain related mobile apps like MCSA, Mobile TMS applications, Mobile Solutions by SAP and Oracle products. With barcode scanning, speech recognition features, high quality digital cameras and other auto run instruments provide high class warehouse functioning. Let me give an example to exhibit that. John Deere used SmartOps software platform and helped equipment supplier increase it’s on time shipments dealers from 63% to 92%, while reducing inventory by nearly $1 billion. Here one more thing to note is that we are in 21st century but our electric grid is a 20th century structure. It is highly inefficient and may breakdown any time. In 2003 we observed east-coast wide black out in India. The first step to resolve the issue can be the use of Smart Meters. It can relay a range of information about electricity usage, can give utility and customers alike a real time picture of how much power they are using at any point in time. The electricity can be used efficiently at time when the overall demand is low and the meter helps in doing that. By doing so we are smoothing the demand curves of power plants and utilizing the current power plants fully instead  of establishing the new ones. Apart from that the SMEs can use technology to market their products on social media. There are many cost effective tools available like websites, blogs, emails etc. One of the most popular and heavily used such tool is Facebook. It provides facility of flexible budgeting and provision to target a highly specific audience as shown below. Along with all the benefits that we extract from our SMEs we must ensure that we don’t harm our environment and use green technology as much as we can. The e-waste produced by the enterprises have to be managed properly. CloudBlue, based in New Jersey, helps tech companies process their e-waste on the site as well. So in nutshell technology is the answer to the question posed by the harmful effects produced by the technology. Hence I think India must keep including SMEs in its five year plans and should highly focus on the use of technology and innovation to develop this sector. We must use our executive wing to make time to time reforms. If taken as national goal I am confident our poor and middle class will surely come out of mediocrity and contribute to the development of the nation and we will be able to drive this third global cycle of development along with China. References: en.wikipedia.org/wiki/Small_and_medium-sized_enterprises http://www.investopedia.com/terms/s/smallandmidsizeenterprises.asp msme.gov.in www.google.com www.facebook.com

If you could change one thing about your childhood, what would it be and why?

There are many things that I wish I could change about my childhood but one thing in particular stands out when I recall some of my childhood memories. The one thing I would change is not to become a mother at the age of fifteen.Although, at such a young age I thought I was ready for the responsibility, I quickly found out that I in fact was not. What I didn’t bank on was the hard work it would take to be a parent when I was only a child myself. I did not take into consideration that I was too young to gain employment and all the things I had to give up.Most teenage girls believe that the guy will stick with you and help take care of the child but they don’t realize that the guy is too immature and not ready to settle down and give up â€Å"hanging time† with his buddies. The girl is usually left to handle the situation; along with her parents alone and broke. In some cases, the parents refuse to help out, so the girl is left to deal with the situation alone. I w as forced to quit school and stay home to care for the baby, thus, leaving me lonely, broke, and without a high school diploma.I had to put my dreams on hold and focus on raising a child. I didn’t even get to attend prom or hang out with my friends, because I was always broke and had no babysitter. On rare occasions my parents would babysit and I would get to have fun but not like the father of the child did. He was free to hang out with his friends every weekend, go to prom, and graduate high school. I felt this was unfair and eventually ended up resenting him for it and I resented myself for allowing him to put me in this position.However, I realized it wasn’t only his fault and I could have made better choices. Being a teenage mother was very hard but also rewarding. I was the one who got to witness all of my sons’ firsts and I was the one who he learned to depend on and trust. Along the way, I learned  some valuable lessons and made many mistakes but I bec ame very mature in the ways of the world and life may have handed me some apple but I was the one who chose to make applesauce instead of letting the apples ruin.

Presentation Essay Example | Topics and Well Written Essays - 500 words - 8

Presentation - Essay Example Since it’s an emerging market, Stiff competition due to increased number of facilities, Strict and rigid government policies which are not providing them with enough room and a shortage of competent and qualified staff since are the major challenges faced by the organization. The government has been changing its policies, rules and regulations pretty abruptly thus providing the staff and organization with no time to adapt and make things go haphazard. When it comes to the safety of their workers the organization has strict rules and takes serious precautionary measures. Major safety measures include an always ready emergency team and an isolation room for contagious outbreaks. It is the safety measures that keep the facility running and earn the trust of their clients. Time management is one of the most important tasks at a hospital and it is considered to be the duty of a hospital manager to: Prepare timetables, Maintain discipline, Make sure everything is done in order, Perform daily chores, and Keep the hospital managed. If one of the mentioned things goes out of order or the given time table is not followed by the employees, running a healthcare facility would get a lot more difficult for the healthcare executive. It is his duty to keep people at their positions and remind them of what their jobs are. Managers in the field of health and medicine are known as healthcare executives/Hospital managers. These personnel are specially trained to manage either a specialized unit of a hospital or the whole facility. Healthcare executives are also trained to keep them aware of the regularly changing health laws and new regulations. These officials must have some medical knowledge to understand the procedure being undertaken in their facilities and their possible consequence in order to manage any worst outcome. Healthcare executives have a decent pay-scale when compared to the other executive jobs.

Human Reasource Management Essay Example | Topics and Well Written Essays - 3000 words

Human Reasource Management - Essay Example Advancements in the field of transport and communication, growing international trade and greater interaction of firms have lead to greater competition with in the growing world market. Organizations in search of better and more effective ways of production have identified the productivity of the labor force involved as the prime focus. The several techniques employed to tackle major challenges in the current environment are: Recruitment and selection is a very important aspect for development of a strong workforce. Companies need individuals who are motivated and focused for excellence, individuals whose presence increases the productivity of not only the firm but also assists other employees to be more productive. Large corporations now incorporate assessments such as personality tests, aptitude tests along with a series of interviews to asses the ability of the applicant (Cornelius, 2001). It has been an understood fact that interaction with in a group containing diverse members allows for a greater pool of innovative ideas, perspective and views according to their respective background to crop up. Such groups are very common in Multinational corporations (MNCs) (Connell, 2006). Such managements have to deal with strong local bodies combined with individuals transferred from other foreign countries who go through culture-based human resource management training to improve their ability to motivate the culturally diverse labor force. Gain Sharing The extensive emphasis on financial gains makes the technique of gain sharing very effective. This program refers to incentive plans where an employee in a common effort to improve the organizational productivity with the incentive that resulting increment will be shared between the company and the employee. Since the gain sharing is carried out on the effective increment in profits this technique does not cost the company while it motivates the employee to put in greater effort and take on greater responsibilities (Lauver, 2007). Working Environment Several researches on labor productivity identifies that a safe, peaceful and directed working environment greatly adds to the productivity of the labor force. Companies boast their ranking amongst the companies with the best working environment to attract talented individuals (Al-Lamki, 2000). An effective working environment means that each individual can feel part of the team; he or she is provided the best possible tools to work to his or her maximum ability. In the current times talented individuals are sought after vigorously amongst competing firms, firms try to lure in individuals with financial gains but creative individuals also have a need to full fill their own ambitions so they try to opt for firms that will allow them to be more productive (Legge, 1995). An effective working environment also assists in preventing labor turnover; employees who get adjusted into the

Week1CR Essay Example | Topics and Well Written Essays - 250 words

Week1CR - Essay Example In the global market, today, a number of corporations are working hard to ensure that their customers are loyal to their brand. One of the companies is the Apple Company that moves with the latest trends in the technology world by investing heavily in research and development of products, which satisfies the needs of their customers in the global market (Iyler & Bejou, 2003). Wal-Mart stores, which are establishing in different countries in the world ensure that they have as many products as possible less than one roof. This enables the customers to shop in one location. To ensure that they are loyal to the Wal-Mart, they award their customers reward points that can be redeemed to buy different products in the stores. This enables them to build long-term relationships with all their customers due to this engagement throughout the year. Consumer loyalty however depends on the kind of services and efficiency of the brand to the

Writing a journal Essay Example | Topics and Well Written Essays - 250 words

Writing a journal - Essay Example With this tendency I find that I am often in leaderships positions, even within the confines of group work in the classroom where a leader is not necessarily called for. This tendency can sometimes work against me as well. For example, if I am not in technically in a leadership position and I feel that the person who is in the position of being a leader is not carrying out the project to what I consider to be the appropriate levels, I tend to become pushy and domineering. Sometimes I need to force myself to back off so work can continue without the tension. In considering my assessment, I think that I should look for positions in which I am able to utilize my leadership skills. I know that it will be easier for me as I will not be clashing with people over decisions, but I also need to keep in mind that there will almost always be people overhead of me whom I have to answer to. Since this is the case, I need to learn to not clash with people with whom I disagree with. One aspect of this assessment that I had not fully considered before reading this was my tendency to be thoroughly realistic, even to the point of where I don’t generally enjoy artistic endeavors that are overly fanciful in nature. When I am approaching problems, I definitely attempt to discern the facts before figuring out how to solve problems. I generally find assertions and assumptions based solely on feelings and less than empirical data to be generally not worth any amount of time to invest

Malpractices during Elections Essay Example | Topics and Well Written Essays - 1000 words

Malpractices during Elections - Essay Example Hans Von Spakovsky argues that in order to ensure a democratic election process, the election board and authorities should ensure safety and security just before elections, during the election and after the election. He argues that this encompasses preparations made before voting that include ensuring that there is a credible voters register, ensuring that during voting process all legible people are allowed to vote peacefully and ensuring that the vote counting is conducted with a lot of integrity. Hans acknowledges that the use of IDs by voters can help in curbing election irregularities that may occur as a result election malpractices. He points out that use of IDs can to a certain extent deter people from impersonating other voters, prevent illegible people from voting and prevent people from casting their votes in more than one state or region. Hans argues that unless the use of voters IDs is launched then it will be futile trying to charge those caught in voters’ fraud. This is because of lack of sufficient proof to charge those caught committing election crimes. Hans further argues that fears by a section of the public that use of IDs would result in lower voter turnout are baseless. He justifies his sentiments by arguing that almost all American adults have IDs and those without can easily acquire them with ease. He backs up his sentiments by pointing out that during the 2008 presidential primary elections, Georgia one of the states in the USA with existing strict voter ID laws registered the highest of voters (Louis 407). Therefore Hans concludes by stating that voter identification is one logical way that can be employed in the USA to prevent election irregularities and hence ensuring a democratic election process that most Americans deserve. Contrary to arguments put forward by Hans that voter fraud is real in the USA and voters IDs can be used to curb down on these irregularities, Chandler Davidson argues that identification cards cannot elim inate fraud if at all exists. He instead argues that trying to impose the use of IDs is discriminative and would result in lower voter turnout because minority groups such as the elderly might not take part in the elections. Edward Foley, on the other hand, argues that both arguments presented by conservatives and liberals are logical and therefore should be addressed cautiously. He asserts that identification of voters can be discriminative to a certain degree and therefore may have an influence on the voter turnout and at the same time it can be used to a certain extent to address issues related with voters’ fraud. He instead proposes that a more valid and logical way that can be used to ensure democracy in elections is by employing the use of digital technology. Ha argues that voters should be allowed to present digitized photos of themselves at the voting venue. This he argues can be used to confirm the true identity of the voters. He argues that a digital photo can easil y be obtained therefore fears that use of drivers license, passports or other forms of IDs could be a burden to some people won’t arise. He further proposes that for absentee voters they could email a copy of their digitized photo alongside their ballot to help in confirming identity. This could help in eradicating fraud among the citizens who may not personally go to the polling stations (Louis 413).  

Critique E-Mail Documentation Essay Example | Topics and Well Written Essays - 750 words

Critique E-Mail Documentation - Essay Example Grey. personal communication MT1 29, 199X). Consequently, the emails made the situation even worse. Furthermore, the composed mails in majority of the instances failed to adhere to the rules of Basic English grammar, and the choice of the words in case of a formal letter also made the scenario extremely critical. The use of uppercase in a few of the originally mailed messages violated basic norms of formal English writing. Additionally, the mails were unable to depict a clear picture of the concerned matter by focusing more on inappropriate use of words and showing emotional feelings which could have been reserved for a face-to-face interaction. The e-mails failed to convey the actual meaning to either of the participants involved in the conversations. The exchanges were communicated in an extremely informal way without being concise. Thus, it can be stated that the participants were not careful during the exchange. The mails composed rather overshadowed the actual subject. The parti cipants were not able to understand the actual matter; rather they got confused in their efforts towards resolving the issue. It would have been better for them to have a round table discussion and to chalk out the issue personally with relying more on the face-to-face communication. Moreover, the participants took extended period of time to resolve the issue which could have been resolved more quickly. It can be stated that participants failed to resolve the concerning issue effectively. The exchanges of the emails were far below the expected level of professionalism. The poor use of grammar and punctuation, spelling mistakes cannot be considered to be professional. The participants were required to follow at least basic formal English language rules that would have helped them to present their messages in an understandable manner. In addition to this, the e-mail exchange was not considerate. The messages composed were missing the core subject matter; instead of resolving the issue , the composed emails increased its complexity. They could have been more thoughtful towards their mail composition and could have sequenced their messages in a more understandable and precise manner. The composed mails were lengthy and deviated far from the actual subject. In several instances the mails used many unethical words, such as killing and disgrace among others, which should not have been included (Frodo Jackson, personal communication, MT1 26, 199X). These words create a negative impression about the communicator. Thus, the entire e-mail exchanges lacked professionalism and use of ethical as well as formal composition. Part 2 - Improve the Communications "Improving Frodo's Communication" From: "Frodo Jackson" To: theprofessor@someinstitutionsomewhere.edu Sent: DayofWk, MT1 13, 199X 7:53:11 PM GMT -05:00 US/Canada Eastern Subject: Assignment 1-5-1 Professor Grey: Attached is my final assignment of 1-5-1. I appreciate your help during the course. I wish you great term brea k time. Thank you, Frodo Jackson ----- Original Message ----- From: Frodo Jackson To: The Professor Sent: DayofWk, MT1 26, 199X 12:59:22 PM Subject: Re: Grades Professor Grey Frodo I have checked my report and find it to be incomplete. I was looking forward for the grade to be updated by MTI/26/0X. At the same time, I

Points To Consider Article Example | Topics and Well Written Essays - 750 words

Points To Consider - Article Example This is evident how Finn decided not to push through with his original plan because his inmost being is telling him the other things to do which have the basic foundation on his core values. Societies and organizations have varying values which could be influenced by culture. These values are also their guiding principles on how they act in the attainment of their organizational goals. Twain successfully depicts this point in his novel. What alternatives does Huck explore in making the decision? First, Huck tries to weigh everything and put it to a substantial logical reasoning. He sets enough time to ponder on probable consequences of his future actions. In the same way, decision-makers act in the same path because decisions are crucial as they could lead someone or a group to consequences and other related results. Second, Huck organizes the facts as he recalls past actions. He evaluates past actions together with the prevailing conditions and he finally is able to come up with a d ecision that he needs to consider. How does he evaluate each alternative? By considering the probable implications of his actions, Huck in his own little way successfully evaluates each of his alternative course of actions. In today’s contemporary time, decision-makers assess the degree of significance of an alternative by trying to consider the associated strength and weaknesses. In the case of Huck, he all has the effort of initiating an assesment of an implication whether it could bring an advantage outcome or not. He successfully creates this by looking at the entire perspective on the prevailing life of his friend, Jim. Why does he reverse his original decision? After he passes on the issue that he needs to consider, Huck evantually sees the entire perspective. This becomes possible because he gives considerable amount of time considering his probable decisions. He changes his original decision because he acquires the opportunity to see the right perspective based on his conscience and awareness on the entire issue involved. In the same way, in real-life application, we tend to change our original decision if it would come to our senses that there is other better point of view. Points to Consider Can you think of contemporary situations analogous to the one described in this essay where a leader feels compelled to make a decision based on what others will think of him or her? This is evident among politicians, especially in democratic nations where there is a need to elect an officer to be chosen by the masses. The candidates just like in the US will be given an opportunity to make their own stand on a given issue or situation. In some cases, some politicians would eventually consider the prevailing trend, especially the opinion of the massess to increase their chance of acceptance and approval. The bottom line, they at some point are compelled to make a decision based on what others will think of them. Obama’s stand on same-sex maarriage is sue could at some point be a specific example. How can a leader overcome the pressure to make a decision that he or she knows is not the best decision? Leadership is about influencing others and most especially creating followers and not only mere subordinates. Leaders should therefore create a culture that is flexible to change so that when there is a need to

The report of Lenovos marketing strategy Essay Example for Free

The report of Lenovos marketing strategy Essay Lenovo, one of the successful firms of China , has been a global company. To identity the reasons and factors of success, we handled the report. Through scanning the books and references about Lenovo, we have some conclusions and opinions. With its leading-edge technology, easy to use, personalized design and wide range of solutions, the products are widely welcomed by users in China. Lenovo also has extensive product line for the Chinese market, including mobile handsets, servers,and digital products. Lenovo Groups development is broadly divided into three stages: the first stage is the start-ups and survival stages; The second stage is to solve the problem of  existence. ; the third is spending huge sums on the acquisition of IBMs PC division, and begin the development of international strategy. BRIEF INTRODUCTION Lenovo Group was established in 1984, invested 200,000 yuan by the CAS Institute of Computing, which 11 scientific and technical personnel founded. Today the company has become one of the worlds leading PC companies, combining with the former IBM Personal Computing Division. Lenovos fiscal year 2007/08 turnover of $ 16.4 billion. Since 1997 the sales of Lenovo in Chinas domestic market topped the first, and in the Asia-pacific market in successive years (except Japan) is among the best.Lenovo group was launched in 2004. In China, the market share of Lenovo PC products is nearly one-third. With its leading-edge technology, easy to use, personalized design and wide range of solutions, the products are widely welcomed by users in China. Lenovo also has extensive product line for the Chinese market, including mobile handsets, servers,and digital products. Lenovo Groups development is broadly divided into three stages: the first stage is the start-ups and survival stages; The second stage is to solve the problem of existence.; the third is spending huge sums on the acquisition of IBMs PC division, and begin the development of international strategy. FINDINGS The analysis of the marketing environment 1.The macro-marketing environment: The macro external environment for the development of the Lenovo Group has an important influence. The integration and adaptation of macroeconomic policy and social-economic environment ensures that the Lenovo Group can go better in the long-term strategic development of the road. 1.1 Political environment Lenovos political background is strong like the national support. Lenovo is founded by the Chinese academy of sciences institute of computer, with all kinds of computer professionals with technical strength, known as the birthplace of Chinese computer technology. 1.2 Economic environment: The economic environment is good. The economic crisis lead to the overall economic environment tightening, but the development of computer industry  chain to maintain good growth momentum. 1.3 Social environment: China even the whole world still has a great purchasing power. Once the enterprise enter the market, the value of the firm will show up. 1.4 Technical environment: Lenovo Group, founded by the Institute of Computer Technology, Chinese Academy of Sciences. And it stands for the countrys highest level in the field of computer technology. 2. The micro-marketing environment: Marketing micro environment essentially refers to the the companys own environment and the business which is directly linked to units or individuals formed environment. 2.1 The threat of new distributors to potential industry: New competitors entering a certain segments of the market, can add new production capacity and a lot of resources, and fight for market share. The key lies in wether the new competitors can easily enter the fine market. This is the mainly due to the economies of scale, channel construction, the expected revenge factors. 2.1.1Possible entrants: the first one is the digital giants abroad which have not yet entered the Chinese market, and the others is downstream products, suppliers and retailers. 2.1.2The way of entrants : the appearance of new products, and the establish of a new brand. 2.1.3Potential entry barriers to entrant: economy of scale, product different barriers, capital demand barriers, the customer conversion cost, patent and proprietary technology. 2.2 The competition in the industry The product has a specific location, the users change to the existing brand are usually based on the disappointment. Because of the industry production capability, the computer industry is highly profitable high risk. 2.3. Substitute As Chinas entry into the WTO, the competition will post the professional business enterprise the threat. 2.4 The bargaining power of suppliers  Most of the PC software is provided by the supplier, and not by the manufacturer production. PC manufacturer bargaining ability, but in foreign  suppliers, local brands has obvious advantages. The buyers bargaining power:Through the analysis, Chinas PC industry has high barriers to entry so that there is no alternative goods and the purchaser bargain ability is low. For new entrants the competitive threat is various and widely effected, but due to a variety of reasons no matter at present or in future there will be still a number of entrants. 3. Lenovos SWOT analysis: Combined with the present situation of the development of the industry Lenovo laptop exactly exist problems and should establish rational marketing decision-making plan. 3.1. Advantage: Market share: Lenovo laptop channels throughout the whole of Asia market, market share to competitors than the other, with 30.6% of the market share comes to the first in line. Local brand experience and regional advantages: Lenovo has decades of experience in the Chinese mainland which can accurately grasp the local consumer demand, which is the strength of other brands do not have the advantage. Brand advantage: In the PC market, Lenovo brand of leadership in the Chinese market has more than many rivals, is the industry leader, and promoted step by step and accumulation. 3.2 Disadvantage: In addition to the Chinese market and overseas market, especially the north American market the ability of growth is weak. International operation experience compared to the Dell and HP has a gap, form although international, but did not reach the system. A lack of international experience, especially to the international complex economic form ability, to the risk control ability is not strong, it is the financial crisis led to Lenovo losses. Although the acquisition of the IBM PC business, full integration is not yet complete. 3.3 opportunity: The development of the consumer PC market, along with the rise of the notebook market as well as the popularity of the PC provides a good opportunity to Lenovo notebook in the consumer market. And there is a sales boom as Win7 listed the individual market. so Lenovo should seize the opportunity to capture the market. The Chinese government launch home appliance countryside sports, farmers for the PC has a strong demand. Lenovo  an seize the chance to go to Chinas vast countryside market.The domestic market having the rapid development , more and more consumers to buy the computer. 3.4 threat: The consumer market, facing the threat of the Hewlett-Packard, Dell is a strong competitor. A large number of new brand computer manufacturers produce cause confusion of market.The financial crisis is still not completely eliminate and global individual market is falling which affect the Lenovo shipments greatly since commercial personal market. 4. Lenovos market segments, the choice of target customers, market positioning (STP analysis) 4.1 Market segment: despite Lenovo is an old computer, it seems that there is no market selection problem, but when profits to maximize the enterprise management of long-term highest goal appeared. Lenovo will also can not bear the temptation of diversification, attack from the Internet, a series of new business, but soon found many new business water depth in waves, therefore decided to make strategic shrinkage and adjust. Later, Lenovo will and divided into two parts, one kind is small and medium-sized enterprise and the average consumer, small and medium-sized enterprise and further divided into medium customers and scattered type customers. One kind is often tender for purchasing clients, and further divided into global big customers combined with local customers, and whether the commercial market or consumption market, desktop computer or the laptop. Lenovos market segmentation levels are quite clear, and in each segment the market established deputy brand. Through the in-depth market research, a series of specialized value recreation, make the brand to look brand-new.Thus, market segmentation for a brand the growing importance of the, Lenovo because timely see this, suit the remedy to the case. According to the growing small and medium-sized enterprise commercial computer demand, Lenovo won the unshakable market share. In the future a period of time, Lenovo brand value management and considerable ascension space, also can become more sales though driving force is strong. 4.2. The market localization: Association with the main trend products and low-priced products to the aftermarket price of brand quality one-sided pressure to the other brands. Lenovo in the past ten years, has constant innovation and introduction of  more advanced technology and electronic products, which are inextricably linked with Lenovos strong backing of the Chinese Academy of Sciences Institute of Computer Science. Lenovo has a high-quality technical team. They have a number of senior researchers and engineers with years of experience in technical strength with a large number of Hong Kong and Taiwan manufacturers. Lenovo can not be surmounted, which proves the Chinese computer market leading brand strength is immeasurable.Lenovo chooses the low level of technology, and focus on market demand with the wide range of applications.The market is large, easy-to-commercialization of microcomputer products in the product form, from the development version upgrade start, rather than to start on the development machine. This is the Lenovo Groups goal, so that companies can integrate into the community with the fastest speed, and lay a solid foundation for further development in the future. CINCLUSIONS Lenovo, a global company, has gone through many challenges and difficulties. There are much experience in the growth of Lenovo. Although there are many reasons of the success, the main and crucial one is persistence. We are, of crouse, proud of the admirable achievement of Lenovo.